Unruly Brewing Co.
Along with its fantastic craft beer, Unruly Brewing Co. in downtown Muskegon has become one of the area's top destinations for live entertainment. For the past couple of years, I've worked with Unruly to create a monthly graphics package that utilizes their logo and branding aesthetic to help promote their shows and events. I also help maintain their weekly email blasts.
TAPROOM POSTERS
These 24" x 36" posters list all of the shows and events happening at Unruly for a given month. The challenge was to create a design that can be easily read from a distance, and can also be easily updated to accommodate a varying number of events without appearing too crowded or too spaced out.
EVENT SLIDES
Along with the poster, I also create individual graphics for each event that are used as the cover images for the show events on Facebook and displayed on a TV screen in the taproom that has a rotating slideshow of Unruly's events and promotions.
EMAIL BLASTS
Unruly also has an email newsletter that is sent out once a week containing information on their latest beer releases and upcoming events. I worked with Unruly to create an updated template design in Mailchimp that matches the brand aesthetic of the printed graphics, and continue to update and schedule each week's email blast for them.











